My son loves soccer. He wants to become a famous soccer player like Neymar Jr. Every day at school, during every break, he plays soccer. When he comes home, his skin is full of cloth fluff. I know that when he sweats his pores are more absorbent as the skin needs to breath. But what does his skin absorb?
At some point I discussed my concerns with my friend Ioanna who has great experience as Head Operations Manager in one of the most important Manufacturing Companies in Europe. We are both chemical Engineers and we know each other from College. She told me: “You are right to be concerned: What we wear is much more dangerous than what we eat”
We had to take action.
And KEEN was born.